aubagio curatio app launch video
When our client approached us to create a campaign for an app that didn’t exist yet, we were determined to innovate beyond the common industry standard of a stock collage. To meet the challenge, Coup D'état developed a dynamic strategy using a hybrid approach that leverages 2D and 3D animations to augment thoughtfully curated footage.
To take things one step further, we used motion tracking and screen replacement techniques to personalize stock videos. This approach, along with a 3D floating phone, and a character animation, created an explainer video that flows authentically as it educates customers.
aubagio curatio app VIDEO DEVELOPMENT STYLEFRAMES
aubagio SUCCESS VIDEO
aubagio SUCCESS VIDEO DEVELOPMENT STYLEFRAMES
Client: SANOFI GENZYME
Agency: HAVAS HEALTH
Editing/Animation: COUP D’ETAT